Anant Patel has been appointed as CEO of Judopay
With over 20 years of experience in the payments industry, Anant will lead the company into a new phase of growth; expanding into new markets and strengthening synergies with Fabrick to develop innovative open payment solutions.
London, 8 April 2025 – Anant Patel has been appointed as CEO of the UK payments company Judopay, the brand which operates under Alternative Payments Ltd. From today, Anant will spearhead the company’s next stage of growth and development, with a particular focus on strengthening synergies with Fabrick, a leading international Open Finance first mover. As part of its European expansion strategy, Fabrick acquired Alternative Payments Ltd in May 2023 to drive the development of new open payment solutions.
With more than 20 years of experience in the payments industry across the payments ecosystem, Anant Patel has led both fintech startups and corporate payment businesses in Europe and internationally. His previous roles include Vice President & Managing Director for EMEA & APAC in Corporate Payments at WEX Inc, President of International at ConnexPay, Vice President at Mastercard, Managing Director of EMEA for eNett, and Managing Director for First Performance Global. Most recently, he served as Chief Commercial Officer at Monavate, a UK based payments company. Anant holds a Bachelor’s degree in computer studies from Nottingham Trent University and an MBA from the University of Warwick, UK.
Anant Patel will lead the UK-based team with the goal of enhancing the company’s offering in line with ongoing technological advancements and, thanks to the integration with Fabrick, expanding its payment solutions into new international key markets.
Anant Patel, CEO of Judopay, commented: "I’m absolutely thrilled to be joining Judopay, a true leader in open finance payments. Our mission is to empower businesses with seamless, frictionless and innovative payment solutions that drive growth and enhance customer experiences for today and the future. The payments landscape is evolving rapidly, and we’re ready to lead the charge - delivering cutting-edge solutions that meet the market’s needs today and shape the future of digital commerce for all”.
Paolo Zaccardi, CEO of Fabrick, commented: "We are extremely excited to have Anant join our team for his outstanding personal and professional skills. The payments market is constantly evolving, and only those who work with dedication and passion can keep pace with the rapid changes driven by societal shifts and technological advancements. We strongly believe that Anant can contribute to make Judopay a key driver of Fabrick’s presence in a strategic market like the UK and a valuable partner in defining new open payment solutions”.
As an early mover in mobile commerce, Judopay anticipated the need to optimize payment processes to meet the essential requirements of merchants and retailers for seamless and frictionless digital transactions. Now part of the Fabrick group, the company’s innovations in payment optimization include checkout customization, flexible setup, and enhanced processing speed and security. This has led to the development of a world-class ecosystem that provides access to payment orchestration, alternative payment methods, including account-to-account transactions and anti-fraud solutions.
Thanks to its efficient and reliable services, through Judopay, Alternative Payments Ltd currently processes in excess of 60 million transactions annually, with a total value far exceeding €2 billion. This has positioned Judopay as a key player in the UK market, collaborating with major brands such as KFC, PaybyPhone Group, and Autocab. The company has also been a launch partner for Apple introducing in-app payments via Apple Pay in the UK and has worked with Mastercard to enhance Click2Pay services.
